about Craig Lovett

Craig Lovett is one of the most experienced professionals in the area of event management, manpower deployment/mobilization and sustainable strategies for venues and global events. Over the past 30 years Craig has become a well-recognised success by his peers and clients alike whilst his business and relationship skills have seen rapid expansion throughout Australia, United States of America, United Kingdom, Europe and the Middle East.

His vision to build a business capable of mobilising large numbers of people, large quantities of equipment, and creating solutions to venues and events around the globe is well renowned. His ability to instil a ‘we are part of the show’ mentality, combined with savvy business and relationship skills, have ensured a platform of loyal staff and clientele.

Craig is invited to speak all over the world on venue design, construction; international event project mobilisation, labour management and the systems now used to ensure environmental integrity at public assembly and retail facilities worldwide. Projects that require complex coordination, extensive planning, and a commitment to excellence are Craig’s speciality. His straight forward approach ensures that all stakeholders have clear direction, dependable leadership and clear communication.

Incognitus is the next chapter in Craig’s life where he calls on the knowledge gained over the journey and applies his skills to assisting others achieve their dream.

In 2008, the formation of Incognitus occurred and in rapid time, the expertise, networking and strategic approach to problems, combined with the proven ability to create solutions within the venue and event sector were part of the daily staple. Craig is an outstanding negotiator and mediator, with a global network of capable resources.

Craig’s global industry experience is demonstrated below:

  • 1993 to 2010 Australian Formula One Grand Prix (Project Team Leader/Principal)
  • 1996 Atlanta Olympic Games (Project Team Leader/Principal)
  • 1998 to 2010 Australian Motorcycle Grand Prix (Project Team Leader/Principal)
  • 1999 to 2003 US Open Tennis Championships (Project Team Leader/Principal)
  • 1999 to 2002 Australian Open Tennis Championships (Project Team Leader/Principal)
  • 2000 Sydney Olympic & Paralympics Games (Project Team Leader/Principal)
  • 2001 to 2005 The Championships, Wimbledon (Project Team Leader/Principal)
  • 2002 Manchester Commonwealth Games (Project Team Leader/Principal)
  • 2004 Athens Olympics & Paralympics Games (Project Team Leader/Principal)
  • 2006 Melbourne Commonwealth Games (Project Team Leader/Principal)
  • 2006 Doha Asian Games (Project Team Leader/Principal)
  • 2007 ICC World Cup Cricket (Project Team Leader/ Principal)
  • 2007 Rio Pan American Games (Operations Consultancy)
  • 2008 Beijing Olympic Games (IOC Advisor)
  • 2010 Vancouver Olympic Games (Project Team Leader/ Principal)
  • 2011 Quiksilver Pro New York (Project Team Leader/Principal)
  • 2012 London Olympic Games (Project Team Leader/ Principal)
  • 2014 Sochi Winter Olympic Games (IOC Advisor)
  • 2014 Ferrari Racing Days, Sydney (Project Director)
  • 2014 to 2015 Beyond the Valley, Victoria (Project Team Leader/ Principal)
  • 2014 to 2015 Great Australians Gala Dinner, Melbourne (Event Director)
  • 2016 Raggamuffin Music Festival, Auckland (Project Team Leader/ Principal)

Craig has been the benefactor of many awards for business management, export and leadership.

In 2012, Craig was asked to join an elite group of experts in his field and become part of the Global Sports Events Index Project. This requires the group to canvass their opinion on what the key indices are in measuring the success of a sporting event. These experts, from over 30 different nationalities, represent a wide range of major stakeholders in the sporting event industry.


about Paul Lovett

Paul Lovett, Partner/Principal Incognitus has over 30 years’ global experience working in the Leisure, Sports & Entertainment Industry. An expert in building teams to deploy at events all over the world and an unsurpassed knowledge of project operations, logistics and procurement resulting in events that are delivered on time, on budget and always far exceeding the expectations of clients.

Paul began his entrepreneurial ambitions in the late 80’s in Melbourne, Australia. Following graduation, Paul entrenched himself into what was to become a highly successful business model in the form of a services business operating in the cleaning services market. Together with Brother Craig, they formed what was truly a remarkable family business.

Within 10 years, the company went from backyard visions to a global brand. During 1996, Paul relocated to the USA to lead the management and consultancy contract for the Organizing Committee of the Atlanta Olympic Games. Given the delivery success, Paul remained in the United States, taking responsibility for the start-up operation and assumed the role of the President of the USA Company at the young age of 27 years.

Paul went on to develop the company’s brand and portfolio by securing sporting venue contracts including the US Open Tennis Tournament, NASCAR circuits, NBA and NFL stadiums. In 2000, Paul assisted with another start up opportunity for the company – this time in the UK. As in the USA, Paul had his sights set on various lucrative brands and within 12 months, the company had secured contracts with:

  • Wimbledon, All England Lawn Tennis & Croquet Club
  • Wembley Stadium
  • Arsenal Football Club
  • British Formula 1TM Grand Prix – Silverstone

In 2008, Paul joined his brother once again in the formation of Incognitus and pioneered the event creation and management philosophy. Paul leads the global operations of Incognitus and plays a major part in the nurturing of concepts and ideas that enhance operational savvy.

Throughout Paul’s journey with Incognitus he has played key roles from both an operative perspective as well as consultant to many events. Most recently, these have included:

  • 2010 Vancouver Olympic Games (Cleaning Operations Lead)
  • 2011 Quiksilver Pro New York (Project Team Leader – Operations)
  • 2011 Orlando Calling Music Festival (Director – Operations)
  • 2012 London Olympic Games (Cleaning Operations Consultant and Operations Lead)
  • 2014 Sochi Winter Olympic Games (Lead consultant for cleaning and waste management operations)
  • 2014 Ferrari Racing Days, Sydney (Director of Operations)
  • 2014 Melbourne Olympic Park (Lead Consultant, Venue cleaning and waste management)
  • 2014 – 2017 Beyond the Valley Music Festival (Director of Operations)
  • 2014 – 2017 Great Australians Gala Dinner, Melbourne (Director of Operations)
  • 2014 – 2017 Victoria Racing Club (Project Director, venue cleaning and waste management)

about Ivan Dalla Costa

Ivan Dalla Costa continues a business relationship with the Lovett brothers that spans over 12 years. As the
Commercial Manager of the Incognitus business with a Global remit, Ivan’s extensive experience in successfully assisting in the development of dynamic medium through to large sized companies in various industries within the international arena.

Ivan has ability and experience providing financial leadership, governance, contract management, human resource advice and direct management in companies within the USA, UK, Europe, UAE as well as Australia.

With Ivan’s strategic planning skills, fiscal leadership as well as his connections within the banking and finance sector, he is an integral part of the growth of Incognitus.


about Hayley Panteli

Since its inception in 2008, Hayley has been a crucial member of the Incognitus team, having spent many years prior supporting the Lovett family operations in their various business interests, originating from a decorated career in Hotel and Hospitality Management.

As the General Manager Hospitality Events, Hayley leads the conceptualisation, creation, development and management of our events both in Australia and abroad, including budget development through to ultimate delivery.

Her people and relationship management capability skill sets are second to none focusing on the attention to detail that it takes to deliver the ultimate event experience and has developed a wealth of knowledge in all aspects of the Industry.

Hayley’s experience of some of the world’s largest events include the:

  • 2006 Asian Games
  • 2010 Vancouver Winter Olympics
  • 2012 London Olympic Games
  • Wimbledon Championships
  • Numerous Formula 1™ Grand Prix’s
  • Melbourne Cup Carnivals
  • and leading the Athlete engagement program and Quiksilver House operations for the 2011 Quiksilver New York Pro – surf event.

In addition, Hayley has delivered our services to some of the world’s most iconic brands including Ferrari,
Maserati and Lamborghini.

Hayley brings a quality delivery aspect to all our deployments globally and is at the forefront of the ‘people culture’ within the Incognitus group.


about Melissa Vinton

Melissa’s expertise lies in event management and Executive Administration.

Melissa’s organisational ability and desire to deliver the highest level of service to each client are some of her best characteristics.

Melissa has years of experience in the events industry with valuable experience in event coordination, festival operations and Cash management. She has worked across a number of major music festivals including, Future Music Festival, Avicii, A Day on the Green, Summadayze, and Australia’s largest underage festival Good Life Festival.

Joining Incognitus in 2015, Mel uses her profound knowledge of the industry to manage tasks and communications across the whole of Incognitus.

Melissa has used these remarkable skills to assist in the development and implementation of the Great Australians Gala Dinner, the Melbourne Spring Racing Carnival and most recently, as the Event Manager of Beyond the Valley Music Festival 2017.

Melissa is a valued member of the Incognitus team, her passion and commitment creates a vibrant office space for the Melbourne team and allows the creativity to flow throughout.


about David Carbone

David began his career managing the Family Restaurant in Newcastle, Northern England before heading to Australia in 2014.

With over 10 years’ experience in hospitality and customer service, David decided to take on a new journey into the Events industry. Beginning at Flemington Racecourse as Functions Manager in September 2014, he has rapidly progressed and developed which lead to David’s promotion into the role of Venue Manager in December 2015. David has been a vital part of the management team for the last three Melbourne Cup Carnivals and in particular played a large role in the success of the 2016 Melbourne Cup Carnival in his new role.

David is continually developing at Incognitus and has increased his involvement within the Operational side of other events. Most recently joining the team in Warragul, Victoria for Beyond the Valley 2016/2017.


about Darcie Farrugia

Whilst studying at University, Darcie worked in the Customer Service and Hospitality industry for 8 years. During her time in the industry, Darcie gained her Certificates 2 & 3 in both Customer Service and Hospitality and completed a Diploma of Graphic Design at Swinburne University of Technology and went on to work in the field at a Print Company in Mornington, Victoria.

After nearly a year in the Graphic Design industry, Darcie decided to change paths and returned to study, this time at William Angliss Institute, completing an Advanced Diploma of Event Management. At the same time as studying Darcie also received her ticket in Traffic Management and was contracted as a Traffic Manager in Construction.

Upon finishing her Advanced Diploma, Darcie worked for a Non-Profit Organisation as their Exhibition Coordinator for 2 years.

Darcie began working with Incognitus as an Intern in 2015 on the Great Australians Gala Dinner and Melbourne Cup Carnival, and continued to work with Incognitus as a contracted team member for Beyond the Valley Music Festival 2015/2016 before being offered a full-time position within the company as an Event Coordinator.

Darcie has been growing and increasing her skills working on all events at Incognitus to assist Event Managers and provide support to the team and is now the lead of the Gentlemen to Help Program for Victoria Racing Club and the Great Australians Gala Dinner.


about Lija Walton

Lija joins Incognitus as an individual passionate in seeing teams come together to efficiently and effectively achieve exceptional outcomes.

Following an eleven year career in construction logistics with a focus on delivery management, facilities management, transport and staff welfare, Lija decided to apply her skills to the Event Industry. Lija’s key skill set includes problem solving, remaining calm under pressure, being a clear communicator and a focused leader, with a priority on delivering tasks on time, on budget and above client expectations.

Lija’s diverse background includes management roles at the 2012 London Olympic and Paralympic Games, the Youth Hostelling Association of Australia, APLNG Upstream Oil & Gas Project, the Woolgoolga to Ballina Highway Upgrade and most recently, the London Stadium (former Olympic Stadium).

Arriving in Australia in October 2017, Lija joined Incognitus to assist in stylising and delivering a welcoming Athletes Village for players and grooms of the XI FIP World Polo Championship, as well as taking on one of three Precinct Manager roles at the Flemington Melbourne Cup Carnival in November 2017.

With a positive mindset and her diverse skills, Lija is now focused on delivering an impeccable Commonwealth Games Village in 2018.


about Harry Spooner

Harry’s career in the Event and Venue Services Industry started in 2006 as he made his way up through a world of international events such as Wimbledon, Davis Cup, Formula 1 Silverstone, the London 2012 Olympics and the World Athletics Championships in 2017. For the last 4 years, Harry has applied his efficient style of leadership as the Venue Operations Manager at Roland Garros Tennis in Paris, which includes events such as the Championships ‘Le Tournoi’.

In recent years, Harry has diversified his skills towards the Sales and Commercial sector, having been involved in the production of the successful tender documents for contracts such as Roland Garros, PGA World Golf Tour and Paris Saint Germain Football Club.

Harry’s exceptional management skills has earned him his current position of Operatons Manager for Incognitus, with his most recent projects including the 2017 Melbourne Cup Carnival and the 2018 Gold Coast Commonwealth Games.


about Doris Lartey

Doris joins Incognitus UK with 10 years experience in the Staffing, Recruitment and HR world of Hospitality and Catering.

Having started off as event staff at the World famous Wembley Arena she quickly exhibited the skills, passion and dedication to become much more and when an opening for a Staffing Officer arose she immediately rose to the challenge and succeeded.

Doris moved on to work at many of the UK’s iconic venues and events in recruitment and operations; The O2 Arena, Olympia, Chelsea FC, Wimbledon AELTC for The Championships and most recently London Stadium (former Olympic Stadium)

Her experience and great knowledge has proven invaluable to the great success of many events she has been involved in from the Brit Awards, ATP Tennis Finals, IPC & IAAF World Athletics Championships and the London 2012 Olympics.

With her proven track record the goal for Doris is the successful recruitment, selection, on boarding and training of the 500 staff required by Incognitus to make the 2018 Commonwealth Games one of the most successful ever.


about Myles Whitehouse

Myles has been working in the Event and Hospitality Industry since 2012, where he started his career building the stages for the London 2012 Olympic Opening and Closing Ceremonies, as well as for artist performances including Rhianna, Beyoncé, Coldplay and Bruce Springsteen. His extensive experience of events includes construction roles for the BRIT Awards held at the O2 Arena and concerts held at Wembley Stadium, London Stadium, Wembley Arena. Myles’ solid work ethic and enthusiastic demeanor has seen him return to Hospitality roles at the Monaco Grand Prix every year since 2012.

Recently taking a secondment from the London Stadium football season for West Ham United FC, as well as the concert and athletics season, Myles relocated to Australia for the XI FIP World Polo Championship and the 2017 Melbourne Cup Carnival.

Myles will be adding to his skill set by taking on a management role with Incognitus at the 2018 Gold Coast Commonwealth Games and is excited for the challenge.


about Sara Salomon

Sara started as an intern with Incognitus in early 2016 while attending Full Sail University in Orlando, Florida. She assumed roles in general administration, social media, and marketing. While at university, she studied Music Business and had various internships in addition to working with Incognitus. Some of those roles included Social Media Coordinator, Production Assistant, and Brand Ambassador. A lot of Sara’s desire to work in events stems from working in live shows/concerts and on events such as Vans Warped Tour and Playlist Live.

Whilst as an intern with Incognitus in Orlando, Sara worked on several events, such as He Got Up 2016/17, He Got Up Celebrity Gala Dinner and Golf Tournament, and Moonstone Music Festival. After graduating as Valedictorian of her Music Business class, Sara decided to continue with Incognitus and make the move to Australia. Working in Australia has widened her experience to other events such as the XI FIP World Polo Championship, Melbourne Cup Carnival, Beyond the Valley Music Festival and the Gold Coast 2018 Commonwealth Games.


about Kate Ross

Kate completed her Advanced Diploma in Events Management in 2017 at the William Blue College of Hospitality Management in Sydney. She commenced her employment with Incognitus as an intern for the XI FIP World Polo Championship and impressed the team with her impeccable organisational skills and driving work ethic.

Her internship soon turned into a full-time position as Kate became an integral part of the front-line team in the lead up to the World Polo Championship. The success of this event, as well as Kate’s commitment to her role, has led her into an Event Coordinator’s role at the 2018 Gold Coast Commonwealth Games where Kate will be using her progressing skills to support the management team.


about Zoe Hadaway

Zoe joins Incognitus with over 5 years’ experience in the hospitality industry. During this time, she was able to develop great customer service and interpersonal skills. With determination, Zoe was able to move through the management levels within the competitive Sydney market before moving to Newcastle to take on a proprietor position in the family Café business.

Looking for a new challenge, Zoe successfully gained an internship with Incognitus at the XI FIP World Polo Championship in April 2017. Having impressed the team with her drive and poised disposition, Zoe was soon offered a permanent position and progressed to the role of Sponsorship and Hospitality Coordinator. Zoe is now an Event Coordinator based in the Melbourne office, where she will continue to be an integral part of the Incognitus team in the lead up to the 2018 Gold Coast Commonwealth Games.


The team at Incognitus actively works within the global event and venue industry supporting clients with multi-level event and project management. Our crew is unique and the very fabric of our business. Meet the crew and get to know some of the individuals behind Incognitus.




Craig Lovett

Partner / Principal


Paul Lovett

Partner / Principal


Ivan Dalla Costa

Commercial Manager


Hayley Panteli

General Manager - Hospitality Events


Melissa Vinton

Event Manager


David Carbone

Venue Manager


Darcie Farrugia

Event Manager


Lija Walton

Project Manager


Harry Spooner

Operations Manager


Doris Lartey

HR and Recruitment Manager


Myles Whitehouse

Operations Manager


Sara Salomon

Event Coordinator


Kate Ross

Event Coordinator


Zoe Hadaway

Event Coordinator